Mediterranean Cycle Tour
Photography, Long and short form video
The Challenge
The cycling tour company needed engaging visual content to showcase the experience of their tours and stand out in a competitive adventure travel market. Their existing imagery and video content did not fully capture the atmosphere, scenery, and sense of community that riders experienced, making it difficult to attract new customers and build trust with potential clients online.
The Solution
By producing professional photography and a promotional film that highlighted the routes, landscapes, rider experience, and group atmosphere, I created a compelling visual story that communicated the value of the tours and inspired potential customers to take part.
Increasing engagement across the company's website and social media channels.
Showcased the unique experience, scenery, and the community and relationships aspect of the tours.
Strengthened brand credibility helping to attract new enquiries
Deliverables:
An image library
1-2 minute Website showreel capturing the highlights of the tour
Social media photography & reels to help engage the clients reach on social platforms
